Idea activates its 'Internet For All' initiative

With an aim to combine Internet non-users and bring them online, Idea Cellular has launched an initiative named ‘Internet For All’. The purpose of the program is to permit all Idea prepaid consumers and retailers free internet  for a period of one month access to consumers who aren't online, by logging on to http://i4all.ideacellular.com with the help of their smartphones. Presently, Idea share price is trading at Rs. 103.85(down by 0.81%).

Speaking about the new initiative, CMO, Idea Cellular, Sashi Shankar, spoke about the new initiative. He is of the view that at present, Internet adoption is being modeled predominantly with the help of of mobile telephony. Nevertheless, only 25% of India's populations are connected to the internet. Accelerating mobile internet adoption is a tough task and needs larger participation. The 'Internet for All' initiative will reassure  the uninitiated to know more about the internet as a medium for banking, education,shopping, and entertainment, at the same time gaining access to a world full of opportunity that the internet lays in front of them. They believe that internet adoption can be raised at the grassroot level if the present internet users shows their un-connected friends and family to adopt the service, hence changing their lives. Despite this initiative there was no positive movement seen, and Idea share price kept on slipping. Idea share price opened at Rs. 105.05 and closed at Rs. 103.90.

Users can also present 100MB of data to Idea users who don't use the Internet. The telecom brand is personalizing this service by sending periodic information on how to use free data to the non-data user and showing different ways to log onto the internet.

Idea share price history

Idea share price touched its 52 week high on 3^rd August 2015 which stands at Rs. 175. While the stock met its 52 week low on 24^thJune ’16 observed at Rs. 96.55. The major support level of the stock is recorded at Rs.99.70 and the major resistance level is Noted at Rs. 108.20. The market cap of the scrip amounts to Rs. 37701.58 (Cr).Idea is analyzed as one amongst the Top 500 Shares as recommended by Dynamic Levels Research Team for this quarter out of 1700 Shares listed on NSE.